Bryan Wiener is Chairman and CEO of 360i. The digital agency has been named one of the top U.S. marketing agencies by Advertising Age and one of the "World’s Most Innovative Companies" by Fast Company, using data to inspire ideas that drive conversation and commerce for brands like Coca-Cola, Oreo, Smirnoff, Capital One and NBC Universal. Bryan’s visionary leadership has resulted in a unique agency culture around innovation and an entrepreneurial spirit that has earned 360i distinction from both Crain's and Advertising Age as one of the "Best Places to Work" in the country.
Bryan is also Chairman of DNA, the operating unit for Dentsu’s North American agencies. He has been named a Top 50 person in media two years running by Mediaweek and an Advertising Age Media Maven. Additionally, Bryan was inducted into the Professional Gallery of Syracuse University’s Newhouse School of Public Communications for his contributions to the industry. His digital media background dates back to 1994 and includes a series of senior management positions at Net2Phone Global Services, a pioneer in VoIP communications technology, and at TheGlobe.com, one of the largest web 1.0 social media communities.
Bryan is currently Chairman of the 4A's Digital Board, a member of the 4A's National Board of Directors and the IAB Agency Advisory Board, and chairman of NYU's Media & Entertainment student association advisory board. He is a sought after industry expert, appearing in publications such as The Wall Street Journal, Advertising Age, The New York Times and Forbes. Bryan holds an MBA from the Stern School of Business at NYU and a BA in History from Syracuse University.
Sarah Hofstetter is President of 360i. Since joining the agency in 2005, Sarah has created and rapidly evolved the agency’s industry-leading brand strategy, social marketing and emerging media practices, helping brands such as Kraft Foods, Coca-Cola and others connect with 175 million consumers every day. Brands turn to Sarah to help them transform marketing strategy, creative and overall communications by making them social and mobile by design. Additionally, under Sarah’s watch, 360i has won numerous awards for digital innovation including Shorty, OMMA and IMA Outstanding Achievement awards.
Sarah was named to Ad Age's 2013 "40 Under 40" and CableFAX's Digital Hot List, as well as honored as a "Social Media All-Star" by the Social Media Society. The Stevie Awards also honored her as one of its 2012 Female Advertising Executives of the Year. Sarah is frequently quoted in publications, including The Wall Street Journal, Advertising Age and The New York Times. Previously, she served as Senior Vice President of Brand Strategy & Emerging Media at 360i. Prior to joining 360i, Sarah was President and Founder of Kayak Communications, a marketing agency focused on developing brand strategy and communications plans for new media brands. Before starting her own agency, Sarah spent 10 years at Net2Phone, one of the world's first providers of VoIP technology. Sarah lives on Long Island with her husband and two children.
Adam Kerj is Chief Creative Officer at 360i. Adam brings more than 20 years of experience partnering with world-class brands to 360i. Throughout his creative career, he has garnered more than 50 international industry awards, including several from Cannes Lions, One Show, Webby, Eurobest, CLIO and New York Festival.
Prior to joining 360i, Adam served as Executive Creative Director and Founding Partner of Saatchi Sweden. Within ten years of him founding the office, it was named agency of the year and one of the most awarded agencies in the Saatchi network. Before that, Adam was Executive Creative Director and Founding Partner of TBWA Sweden and honed his craft at Leo Burnett in the United States and Denmark.
Adam is a frequent speaker at industry events and a trusted mentor to programs such as the internationally-awarded Miami Ad School, Hyper Island and the Berghs School of Communication.
As Executive Vice President, Jared leads 360i’s media and analytics practice, which includes oversight of its award-winning search, display, media mix modeling and social and mobile advertising disciplines. He also serves as a strategic advisor for brands, including Enterprise, Capital One, Ancestry.com, AutoTrader and H&R Block.
Jared brings over a decade of digital marketing experience to 360i, which includes the launch of a new CPG brand, managing the integrated media budget for Coca-Cola’s Fantana property and the brand’s overall channel strategy, and working in media buying and account roles as one of the first employees at Avenue A (now Razorfish).
Jared received an MBA from Emory University in Marketing & Management and a B.A. with Honors from the University of Pennsylvania. He has appeared in Forbes, AdExchanger and Direct Marketing News and also serves on the advisory board of RHbrands and The Atlanta Federation E-Philanthropy initiative.
Eric leads talent acquisition management and development strategies for 360i, overseeing the agency's "people practices" with the goal of hiring top talent and building a culture that makes 360i one of the best places to work in the industry.
Under Eric's leadership, 360i has been twice-named a Best Place to Work by Advertising Age and has also been named to Crain’s New York’s list.
Eric began his career as a copywriter for brands like HBO, Bausch + Lomb and Philip Morris. He then transitioned to a role in human resources, leveraging his brand-building experience to hire, train and retain talent within the media and marketing industry. Prior to 360i, Eric was the Senior VP, Global Human Resources Director supporting a group of companies under the Interpublic Group – among them, Draft, ID Media and R/GA.
Eric holds a Bachelor of Science degree in Marketing Communications from FIT and is a certified SPHR (Senior Professional in Human Resources).
As Senior Vice President of Brand Marketing Operations, Dave ensures efficiency across teams to strengthen client partnerships and oversees operational and financial responsibilities for 360i’s insights, strategy, social marketing, creative, technology and production practices.
Previously, Dave was the General Manager of 360i, managing day-to-day operations and working closely as an advisor to 360i's clients. Prior to joining 360i, Dave was the General Manager of Greater Than One, a full-service interactive agency in New York. He also held positions in the Strategic Services Group at Agency.com and Consumer Marketing Group at People magazine.
Dave holds a B.A. from Colgate University and an MBA from the Fuqua School of Business at Duke University.
A pioneer in online media, Laura brings over 20 years of marketing experience and 15 years specializing in interactive marketing to 360i. As Senior Vice President of Media Services for 360i, Laura oversees all aspects of media planning and processes and manages the growth of 360i’s media practice.
Before joining 360i, Laura was Managing Principal at Media Contacts (formerly HookMedia, Inc.), where she was responsible for managing and growing the company’s media practice. Before Media Contacts, she launched the interactive media department at Deutsch in New York, where she was the media mind behind the development of an award-winning online media campaign for Tanqueray.
She holds an MBA and MS in Information Systems from Boston University, where she graduated Beta Gamma Sigma and was ranked #1 in her class of 500 MBA students.
Lee Maicon is Senior Vice President of Insights & Strategy at 360i. In this role, Lee oversees a team of strategists, planners and analysts who understand human behavior in the digital age. Armed with these consumer insights, the team collaborates with brands to find the right currency and motivation to help them thrive.
Lee has extensive experience in account planning and brand strategy at a number of creative agencies, including Berlin Cameron and StrawberryFrog where he worked with brands such as Coca-Cola, Heineken, P&G, Microsoft and Calvin Klein. Prior to 360i, he was Head of Strategy at Wing, the multicultural division of WPP's Grey Group, where he infused digital and social understanding into work for brands like Pantene and Goya Foods.
Born in Mexico, raised in Miami and currently a New Yorker, Lee has turned an avocation for bridging cultures into a career with experience in account planning and strategy with brands such as Coca-Cola, Smirnoff, Tide and Kraft.
Kevin is responsible for delivering data-driven insights that enhance marketers' business results. An expert in revenue focused analytics, he has developed business processes and systems that contribute hundreds of millions of dollars in revenue to Fortune 500 companies.
Before joining 360i, he worked at Delta Air Lines, where he was the principal architect of the origin and destination management system, which enhanced annual revenues by more than $50 million. At GMAC Insurance, he introduced online real-time dynamic ratemaking to the property and casualty insurance industry and authored a groundbreaking patent.
Kevin has received honors from the Institute for Operations Research and the Management Sciences (INFORMS) for outstanding Operations Research. He holds a Master’s degree in Management Science and a B.A. in Mathematical Science from the National University of Ireland. He is Editor-in-Chief of the INFORMS website and has served as a mentor for the Georgia 100 program.
Oliver was voted Ernst & Young’s Entrepreneur of the Year and was one of 30 media professionals under the age of 30 honored as Media Week’s Magnificent 30. Prior to STEAK, he played a pivotal role launching Espotting Media in 11 European countries and was involved in its merger with U.S. search company FindWhat.
Oliver graduated with a Bachelor of Applied Science from Royal Holloway, University of London.
He most recently joined 360i from Dentsu where he held the position of Chief Development Officer. In this role, he was responsible for strengthening Dentsu’s business through strategy, capabilities, talent and network integration. Previously, he was the Director of Network Strategy at Dentsu Network where he helped manage Dentsu's agencies in Europe and played a key part in the acquisition of STEAK Group in 2011.
Rob holds a First Class Honors in Architecture from Newcastle upon Tyne.
As Dean of 360i’s educational center, Mark is charged with educating employees on cross-functional skills to inspire big ideas catalyzed by the collaboration of strategy, technology and creative. For 360i's roster of Fortune 500 marketers, Mark advises on how to leverage digital technologies to create closer connections between people and brands.
Mark has more than 25 years of experience in media, technology and education. Prior to 360i, he was a professor and Chair of the Creative Technology Track at the Virginia Commonwealth University (VCU) Brandcenter, widely heralded as the nation's top graduate school in advertising and marketing.
Avnet's agency background includes time at Ammirati Purls Lintas's APL Digital as SVP and Director of Production & Technology, and time at Lot21 Interactive Marketing as CTO and head of its Emerging Media Development Lab.
Mark holds a Master’s Degree in Interactive Telecommunications from New York University and a Master’s Degree in Media Psychology from Fielding Graduate University.