Digital agency appoints Sarah Hofstetter to President and Jared Belsky to Executive Vice President
NEW YORK – January 17, 2012 – 360i, an award-winning digital agency, has promoted Sarah Hofstetter to President and Jared Belsky to Executive Vice President. The agency has also appointed Dave Jacobs to General Manager of Strategy, Social Media and SEO.
The appointments come during a period of strong growth for the 425-person digital agency, which has seen its business double in size over the last two years as brands increasingly demand a strategic partner able to navigate where there are no roads and make real-time decisions in an evolving, consumer-centric environment.
"Sarah, Jared and Dave have been instrumental in shaping the agency's innovations and expanding the breadth and depth of our capabilities," said Bryan Wiener, CEO of 360i. "As an agency working on the forefront of the digital revolution, we will continue to evolve as consumer behavior rapidly shifts. Their leadership and experience will ensure we adapt at the pace of change to deliver outstanding results on behalf of our clients."
Hofstetter previously served as Senior Vice President of Brand Strategy & Emerging Media, building the firm's Brand Strategy, Consumer Insights, Social Media and Mobile practices from the ground up and establishing 360i as a pioneer in recognizing the social revolution that has placed consumers at the center of marketing strategy.
Belsky most recently held the position of Managing Director of 360i's Atlanta office and served as a driver of innovation across the agency's nationally-recognized Search and Media practice. In his new role, he will oversee 360i's Media and Analytics practice, in addition to retaining responsibilities as Managing Director of 360i's Atlanta office.
Previously, Jacobs served as Vice President of Operations & Business Development. During his nearly six years with 360i, Jacobs has taken a leading role in managing fast-growing teams, while fostering an agency climate of innovation and client focus.