In the News

Search Still Drives Google, but Display Ads Now a $5 Billion Business

Revenue Falls Short of Expectations but Still Up 25% in Q4

Citing a strong holiday season, Google reported a 25% increase in fourth-quarter revenue and a display advertising business that has doubled in the last two years.

While revenue and profits were up sharply, both fell short of analyst estimates, sending shares down more than 8% in after-hours trading. The company attributed the shortfall to fluctuating foreign exchange rates. Google makes nearly half of its revenue outside the U.S.

Read the full article over at Ad Age!