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Comedy Central
Users decide on "Indecision 08"
360i developed highly engaging and immersive display banner advertising promoting the Jon Stewart and Stephen Colbert-hosted Indecision '08 election-night show. The creative units synchronized with offline executions but also took on a life of their own with videos and viral content embedded in the banner.
Indecision ‘08 "Upload a Face" Viral Rich Media Banner
Users could add their faces to a picture of Stewart and Colbert, write a snarky headline, and email the image to friends - increasing reach of the overall campaign.
viewIndecision ‘08 "Trailer" Rich Media Banner
360i embedded a video trailer for the election-night show seamlessly into this expandable banner.
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