Agency Selects Barandes to Lead Account Management Team & Oversee Key Accounts
NEW YORK - March 7, 2011 - Award-winning digital marketing agency 360i has hired Jane Barandes as New York Managing Director. In her role, Barandes will lead day-to-day operations of 360i's New York office, overseeing client services and the account management team. Prior to 360i, she was Senior Vice President of Marketing at Publicis Modem, where she co-managed the General Mills business, while also driving all digital efforts for the Pillsbury brand.
"Jane brings to the agency a wealth of experience in account management and an overall passion for digital that will enhance our ability to offer strategic solutions grounded in insights that meet our clients' needs," said 360i COO John Ragals. "I'm thrilled to welcome her to the team."
With more than sixteen years of experience, Barandes has been in digital marketing since its inception, beginning her career in San Francisco in the early 90s. Over the years she's developed countless digital marketing strategies, and fostered strong partnerships with a multitude of clients in various categories, including Kraft Foods, General Mills, Johnson & Johnson, SAP, AT&T, Bank One, Novartis, Starwood Hotels and more. Throughout her career, she's proven the ability to establish trusted relationships both with clients and colleagues, leading to a deep understanding of the brands with which she works, as well as how her team can provide innovative solutions.
"I'm excited to join the 360i team and partner with leading brands to build relationships with consumers in the digital age," added Barandes.
About 360i
360i, recently nominated to Ad Age's Agency A-List, is an award-winning digital marketing agency that drives results for Fortune 500 marketers through insights, ideas and technologies. 360i helps its clients think differently about their online presence and evolve their strategies to take advantage of the new world of marketing communications - one where brands and consumers engage in interactive and multi-directional conversations. Current clients include Kraft Foods, JCPenney, Coca-Cola, NBC Universal and H&R Block, among others. For more information, please visit blog.360i.com or follow us on Twitter @ 360i.